Privacy policy
Privacy Policy
Introduction
Reliable Industrial Supplies ("we", "us", "our") respects your privacy and is committed to protecting your personal information in accordance with the Protection of Personal Information Act 4 of 2013 (POPIA) and other applicable South African legislation.
This Privacy Policy explains how we collect, use, store, share and protect personal information when you visit our website, make a purchase or communicate with us.
The responsible party is Reliable Industrial Supplies (Pty) Ltd, trading as Reliable Industrial Supplies.
Information We Collect
Depending on your interactions with us, we may collect:
Your name and surname
Email address and contact number
Billing and delivery addresses
Company name and VAT number, where applicable
Order details, purchase history and transaction references
Customer service enquiries and correspondence
Device information, IP address and website usage information
Cookie identifiers and advertising interaction data
Payment confirmation and transaction status supplied by our payment providers
Payments are processed through our authorised payment service providers. We do not intentionally collect or store complete payment card details on our own systems.
How We Use Your Information
We process personal information for legitimate business purposes, including:
Processing and fulfilling orders
Arranging deliveries and communicating order updates
Providing customer support
Processing returns, refunds and warranty claims
Maintaining accounting, tax and transaction records
Preventing fraud and protecting our website
Improving our products, website and customer experience
Measuring website and advertising performance
Sending promotional communications where legally permitted
Processing is based on applicable lawful grounds under POPIA, including contractual necessity, legal obligations, legitimate interests and consent where required.
Mandatory and Optional Information
Certain information, such as your name, contact details and delivery address, is necessary to process and fulfil an order. Without this information, we may be unable to complete your purchase.
Providing information for optional marketing communications is voluntary. Declining marketing consent will not prevent you from making a purchase.
Cookies and Advertising Technologies
Our website may use cookies and similar technologies to support essential website functionality, understand customer behaviour and measure advertising effectiveness.
Subject to our actual website configuration and applicable consent requirements, these technologies may include:
Shopify cookies and website functionality
Google Analytics 4
Google Ads conversion tracking and remarketing
Meta Pixel and Conversions API
These technologies may process information about pages viewed, products selected, purchases and advertising interactions.
Where required, we will obtain appropriate consent before using optional advertising or tracking technologies. Customers may manage their preferences through our website's privacy controls, where available, or their browser settings.
Marketing Communications
We may send promotional emails, SMS or WhatsApp messages where permitted by POPIA and other applicable laws.
Where consent is required, we will obtain it before sending unsolicited electronic marketing communications.
Existing customers may receive marketing concerning our own similar products or services where legally permitted, provided they are given appropriate opportunities to object.
Customers can unsubscribe or opt out of marketing communications at any time, free of charge.
Sharing Personal Information
We may share relevant personal information with service providers where reasonably necessary to operate our business, including:
Shopify and website technology providers
Payment processing providers
Courier and delivery partners
Accounting and administrative service providers
Customer communication providers
Analytics and advertising service providers, including Google and Meta, where enabled
We require appropriate protection of personal information when third parties process it on our behalf.
We do not sell customer contact lists to unrelated third parties for their independent marketing.
International Data Transfers
Some technology and service providers may process or store personal information outside South Africa.
Where this occurs, we will take steps to ensure that cross-border transfers comply with section 72 of POPIA, including appropriate contractual protections or other legally permitted safeguards.
Information Security
We take reasonable technical and organisational measures to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.
These measures may include restricted system access, secure account credentials, appropriate service-provider controls and secure payment processing.
No online system can guarantee absolute security.
Where a security compromise triggers notification duties under POPIA, we will notify the Information Regulator and affected individuals as required by law.
Data Retention
We retain personal information only for as long as necessary for its lawful purpose, including order fulfilment, customer service, legal compliance, accounting, tax requirements and dispute resolution.
Records will be securely deleted, destroyed or de-identified when retention is no longer required, subject to applicable legal obligations.
Your Privacy Rights
Subject to applicable law, you may request to:
Access personal information held about you
Correct inaccurate or outdated information
Request deletion of information where legally permitted
Object to certain processing activities
Withdraw consent where processing depends on consent
Opt out of direct marketing
Lodge a complaint with the Information Regulator
Requests may be sent to our Information Officer using the details below. We may need to verify your identity before processing a request.
Children's Information
Our online store is intended for customers who are legally able to enter into purchasing agreements.
We do not knowingly collect children's personal information for independent marketing purposes. Where children's information is processed, we will comply with applicable legal requirements.
Information Officer and Contact Details
Trading name: Reliable Industrial Supplies
Registered legal entity: Reliable Industrial Supplies (Pty) Ltd
Registration number: 1980/002767/07
VAT number: 4620109498
Registered jurisdiction: South Africa
Directors: C. M. Louw and R. Louw
Physical and legal service address: 71 Terrace Road, Eden Glen, Edenvale, 1609, South Africa
Telephone: 011 609 7946
Email: info@reliableindustrialsupplies.co.za
Website: https://www.reliableindustrialsupplies.co.za
Information Officer: Brian Theron
Role: Website / Marketing / IT
Information Officer email: brian@reliableindustrialsupplies.co.za
Privacy enquiries: info@reliableindustrialsupplies.co.za
For unresolved privacy concerns, you may contact the Information Regulator (South Africa):
Website: https://inforegulator.org.za
Email: POPIAComplaints@inforegulator.org.za
Changes to This Policy
We may update this Privacy Policy when our business practices, technology or legal obligations change.
The latest version will be published on this website with an updated revision date.